Founded by former concert and festival promoter Jared Kristensen, 27, and former CTO of GoCatch Jason MacLulich, 37, Audience Republic raised the seed round from Artesian Capital, QUT Creative Enterprise Australia, and several Australian angel investors.
The funds raised from the round will go towards accelerating customer acquisition and also towards product development, in order to bolster customers’ data and analytics capabilities. Investors in the seed round include: Artesian Capital (via the Slingshot Venture Fund), QUT Creative Enterprise Australia, Radinck Martin van Vollenhoven (Stocard managing director. Formerly from Spotify (as a sales director and sales manager) and Apple (in business development), Nick Ingall (Invoice2go’s head of people and culture (Ex Spotify, Atlassian, AdRoll), Ben Sharp (AdRoll’s managing director), Hugh Stephens (Schedugram’s founder and CEO), Allen Liao (Tzukuri’s CEO & founder) and Fredrik Orrenius (Digital4S Ventures’ CEO).
Read more: Australian Financial Review